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Make My Trip ₹4,863 Cr Sales Funnel Breakdown

Make My Trip ₹4,863 Cr Sales Funnel Breakdown

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Dive deep into the exact funnel strategy behind MakeMyTrip’s ₹4,863 Crore revenue engine.
In this breakdown, we uncover how MMT attracts cold traffic, nurtures users through multi-step remarketing, leverages intent-based search funnels, and uses a perfectly optimised booking journey to convert travellers at scale.

  • Hook premium shoppers with elite ad targeting
  • Use visual-rich landing pages that reflect brand sophistication
  • Craft irresistible offers without cheapening the experience
  • Optimise their AOV with bundles and limited-time exclusives
  • Retain customers with a post-purchase journey that builds loyalty

This funnel is visualised clearly on a Miro board—easy to replicate, easier to scale.


A full analysis of ads, landing pages, user flow, retargeting layers, conversion triggers, and profit levers — reverse-engineered for marketers and performance advertisers.


Independent case study: This breakdown is an independent, educational analysis created by ZeroCostLift using publicly available information (public ads, website and app journeys, and media coverage). ZeroCostLift is not affiliated with, endorsed by, or sponsored by MakeMyTrip. All brand names and trademarks belong to their respective owners.

About the revenue figure: The revenue figure in the title is taken from publicly reported information (company filings and press coverage) and is shown for context only. It is not a result achieved by ZeroCostLift, and no sales, leads or revenue outcomes are guaranteed.

What you receive: A view-only Miro board link, delivered by email after payment.

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  • Before ZeroCostLift

    ❌ Wasting budget on low-performing campaigns

    ❌ No idea what offer will actually sell

    ❌ Visitors leave without buying — poor website flow

    ❌ High bounce rate, low ROI

    ❌ Low engagement and click-through rates

    ❌ No system to scale

    ❌ Missed red flags before publishing

    ❌ Constant back-and-forth with clients

    ❌ Struggling to scale revenue consistently

    ❌ Feeling like an amateur

  • With ZeroCostLift

    ✅ Website built to convert at every step

    ✅ Use offers that already work for top Brands

    ✅ Clear path from click to repeat customer

    ✅ Creative that hooks, educates, and sells

    ✅ Scalable systems ready to go

    ✅ Pre-launch & approval checklist

    ✅ Proven ad scaling strategies

    ✅ Confident growth with marketing that finally works

    ✅ Optimized every touchpoint for performance

    ✅ Happy clients (and referrals)